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Personalized Climate Messaging: Science Moms' $2.5 million ad campaign emphasizes the personal impact of climate change, focusing on beloved local spaces to evoke emotional responses. Context of Rising Disasters: The campaign is timely, addressing the surge in...
Two years after Thomas Edison started America’s first commercial power plant in New York City, his company signed a deal with Gojong, Korea’s last king, and in 1887 Gyeongbokgung - home to kings of the Joseon dynasty since the 14th century - became the first place in...
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